Founder of Kodu. Honest conversations with the founders, designers and engineers turning ideas into things you can hold.
With Phil Staunton, founder of D2M Product Design
Phil on building a consumer pushchair brand from scratch, what actually happens after you land the dream retail listing, and the lessons he took from a failure that looked like success.
Felicity Boyce · Koroyd
Material scientist on factory-floor learning and the long road to building tubular core technology that actually ships.
Watch & listenSid Shaikh · Fieldwork Robotics
Building a raspberry-picking robot, and what agricultural automation teaches you about edge cases that don't sit still.
Watch & listenRob Hallifax · Windfall Energy
Designing compact home batteries for renters and flat-dwellers, and why most of the market quietly ignored them.
Watch & listenLiz McGloughlin · Tympany Medical
Redesigning surgical instruments from a clinical perspective, and what design teams keep getting wrong about the OR.
Watch & listenChris is the founder of Kodu, a recruitment company embedded in the world of industrial design, product engineering and hardware-led teams. Now he's turning that network into a podcast.
Every week, an honest conversation with a founder, design leader or engineer about the craft and the chaos of turning an idea into something you can hold. No fluff, no hype reel.
Connect with designers, engineers and founders building physical products. Get early access to episodes, events and resources.
Apply to joinThe Why Design community is for people whose work is rooted in physical product development. Tell us a bit about yourself and we'll come back to you within a couple of days.